This case study is gated. Enter the access key to view Lia Go in full. Access persists for the rest of this session.
Designing the UX for multi-agentic AI — 60+ prototypes across four version branches.
Lia Go is Acolad's flagship multi-agentic orchestration platform. A COO agent orchestrates Project Manager agents, who manage Specialist agents for translation, summarization, SEO, and content generation. Pedro designed the interaction model that makes this complex system intuitive for non-technical users, delivering 60+ Figma prototype iterations across 4 major version branches.
Multi-agentic AI is a fundamentally new UX problem. Users must understand what autonomous agents are doing, why they made decisions, and how to intervene — without technical knowledge. Finding the right balance between conversational (chat), hybrid (chat + UI), and full UI-driven (dashboards, editors, workflows) paradigms.
The platform needed to support 9 distinct use cases: document digitization, smart summarization, guided content creation, video subtitling, AI transcreation, marketing content generation, multilingual SEO, MT evaluation, and SEO-enhanced post-editing. One interface framework, nine workflows.
User interviews with Leonardo and Jacqueline (Sep 2025). Competitive analysis of agentic AI platforms and workflow builders. Created a "Wall of Experience" mapping stakeholder journeys and pain points.
Three interaction paradigms tested: conversational bottom-up, conversational top-bottom, and hybrid UI + chat. Each explored through dedicated prototype branches.
60+ Figma iterations across 4 major version branches (v0.1-v0.9 concepts, v0.10 validation, v2-v4 refinement). Agent configuration panels, execution monitoring, prompt editors. Design system and component library established.
Recorded Figma design system walkthrough. Documented design-to-development workflow in Linear. Established handoff practices between design and engineering.












The hardest design problem wasn't the interface — it was deciding what to show and what to hide. Autonomous agents make hundreds of decisions per task. Users need to trust the system without being overwhelmed by its complexity. — Pedro Rodrigues
Quantitative outputs from the multi-agentic orchestration platform design engagement.
The tension between the three interaction paradigms — conversational, hybrid, UI-driven — defined the entire engagement. Early prototypes tried to pick one. The breakthrough was realizing different use cases demanded different paradigms — document translation benefits from a UI-driven workflow, while ad-hoc queries work better conversationally. The design system had to be flexible enough to support all three.
Next time: start with the use cases, not the paradigm, and let the interaction model emerge from the workflow.